The new Gocciablu was presented at the Ho.Re.Ca. Meeting 2025 in all its elegance.

From February 16 to 18, the 14th edition of the International Horeca Meeting took place in Rimini as part of the Beer&Food attraction; an event that brings together the most comprehensive Italian and international offering of beer, beverages, food, and out-of-home trends in a single venue. The 2025 edition saw the participation of 610 exhibitors from various categories, for a total 1,217 involved brands from 22 countries and a 5% increase in visitor attendance compared to last year.

This event is a premier platform for showcasing the latest trends in hospitality, food service, and bar industries, and the new premium water GocciaBlu drew strong attention from industry professionals.

The brand was born from the Togni family’s expertise, a prominent name in the water industry for over 50 years and debuted with a completely renewed range dedicated exclusively to the Ho.Re.Ca. market.

The new products were showcased within a striking booth, featuring and enhanced by multiple droplet-shaped elements in various shades and gradients of blue. The booth, distinguished by an elegant and recognizable design, provided the perfect setting for a premium-level water.

GocciaBlu debuted with two new lines with a unique and refined style , designed to transform every moment of consumption into a distinctive experience and to accompany those occasions that celebrate the true art of Italian living.

The Gala line, in its glass version, is designed for the most elegant and refined environments, while the PET version combines the brand’s unique style with the practicality of a plastic bottle.

The Original line, offered in glass format, was designed for the most iconic and trendy occasions and moments.

The new GocciaBlu thus represented a standout innovation at the Ho.Re.Ca. Meeting, certainly catching the attention of industry professionals who visited the booth.